Welsh opera singer and former BBC Strictly Come Dancing star Wynne Evans is believed to have been axed from future GoCompare adverts.
The 53-year-old is famed for fronting the price comparison site’s famous promotional campaign in which he appeared as moustachioed Italian singer Gio Compario.
The fictional character, which debuted in 2009, saw the stereotypical tenor belt out a song about the company set to the tune of Over There.
Despite several breaks and being voted the UK’s “most irritating” advert in 2015, the character endured for years but may now finally be gone for good.
Evans has featured on the famous GoComapre ads since 2009
GoCompare
Evans was axed from the Strictly live tour over a remark made to Janette Manrara
BBC
The company was said to be in “ongoing crisis talks” with Evans during the fallout.
Now, it appears they have parted ways from the 53-year-old and he will not feature in any future adverts.
“It’s been a tough decision for them because Wynne is undeniably a major part of their branding,” the source explained.
They reasoned: “It’s also been tricky to even have him in the current ads, so it’s best not to have him filming for the next ones.”
