Asda has today introduced changes to its Rewards scheme, reducing the extra amount qualifying customers could earn.
Previously, members who had verified their Blue Light Card within the app could get an extra 10 per cent back in their Cashpot on selected products.
As of 8 am this morning, these shoppers will not get five per cent back instead.
The limit of earning up to £100 extra per day still applies.
An Asda spokesperson said: “Asda has worked with Blue Light Card since 2022 and we have saved Blue Light workers millions on their shopping in that time.
“We’re now introducing new and exclusive ways for cardholders to boost their Asda Rewards Cashpots, as well as offering five per cent back in Cashpots on fresh food purchases.”
Asda is the only major UK supermarket to offer Blue Light Card holders an extra reward in its loyalty scheme.
The retailer said that from today, Blue Light Card holders will be able to access exclusive Asda Rewards propositions.
This starts with a competition where they can win up to £100 in their Cashpots each day they shop and spend £5 until May 27.
